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You are instructed for Maple Leaf Syrups limited. Maple Leaf Syrups have identified that a rival, Yummy Syrups, has adapted one of their logos in a way which infringes their patent rights. Maple Leaf Syrups attend your offices. They identify the issue with the patents. You believe they have a case. You write to the lawyers of Yummy Syrups. They indicate their willingness to engage in a mediation in order to resolve the proceedings. You indicate this to Maple Leaf Syrups. One of the directors says ‘nah there’s no way that piece of work at Yummy is going to back down on this. It would just be a big waste of time’. Which of the following is the best answer: